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Qatar-Based · ASEAN & GCC Focused

Bridging ASEAN Excellence to GCC Opportunities

Synergy Asia WLL connects ASEAN products, talents, and business solutions with opportunities across the GCC through trusted networks and deep regional understanding.

150+
Nationalities in Qatar
GCC
Market Access
ASEAN
Product Excellence

Two Pillars of Cross-Border Growth

Connecting markets through curated trading and strategic consulting.

Pillar One

Trading

"Where Cultures Meet Commerce"

  • Healthy Food & Beverage Products
  • Herbal & Wellness Solutions
  • Fashion & Lifestyle
  • Arts & Crafts
  • Retail Product Distribution
Pillar Two

Consulting

"Empowering Cross-Border Growth"

  • Human Resources Solutions
  • Creative Marketing & Branding
  • Strategic Communications
  • IT & Digital Solutions

Why Synergy Asia

Synergy Asia was established to build a trusted bridge between ASEAN and the GCC. After many years working and building networks, we saw strong opportunities to introduce quality products, talents, and business solutions from ASEAN while helping regional partners access reliable markets and partnerships. Our focus is long-term collaboration, not just transactions.

Our Story

Synergy Asia WLL is a Qatar-based trading and consulting company connecting ASEAN products, talents, and business solutions with opportunities across the GCC. Founded by an Indonesian diaspora with long-standing experience in the region, the company was created to bridge market access and cultural understanding between ASEAN and the Middle East.


Synergy Asia supports businesses through curated trading, human resources solutions, and strategic consulting services. The company focuses on building long-term partnerships rather than short-term transactions. Its vision is to strengthen sustainable economic and business connections between ASEAN and the GCC.

Founder's Message

Synergy Asia WLL was established with a clear purpose — to strengthen meaningful connections between ASEAN and the GCC through trade, collaboration, and shared growth. Our approach goes beyond transactions. We aim to build long-term partnerships based on trust, professionalism, and mutual benefit.

KS
Kartini Sarsilaningsih
Founder & Managing Director

Driving Purpose-Led Growth

Vision

To become a trusted gateway connecting ASEAN products, talents, and business solutions with opportunities across the GCC, creating sustainable cross-border growth and long-term partnerships between regions.

Mission

  • Introduce high-quality ASEAN products and services into GCC markets through responsible and sustainable trade.
  • Support businesses in entering new markets by providing practical consulting, reliable networks, and local market understanding.
  • Connect talents, ideas, and enterprises across borders, fostering collaboration beyond transactions.
  • Contribute to stronger economic and cultural relationships between ASEAN and the GCC.

Principles That Guide Us

Synergy Asia operates on principles that guide both business decisions and partnerships across markets.

Purpose-Driven Growth

We believe business should create value beyond profit. Our initiatives aim to support sustainable growth for partners, communities, and markets.

Trust & Commitment

We prioritize relationships built on reliability, transparency, and continuity. Long-term partnerships are the foundation of meaningful collaboration.

Bridge-Building Mindset

We connect cultures, markets, and people by combining regional understanding with practical business solutions.

Professional Excellence

We maintain high standards in execution, communication, and service delivery, ensuring partners operate confidently.

Collaborative Ecosystem

Growth happens through collaboration. We aim to build an ecosystem where businesses, talents, and institutions thrive together.

Trading & Consulting

Explore our curated service offerings across trading and consulting.

Trading

Healthy Food & Beverage Products

We source and distribute quality food and beverage products from ASEAN to meet the growing GCC demand for natural ingredients, functional drinks, and healthier snack options. Our curated selection combines traditional ASEAN flavors with modern convenience, catering to Qatar's diverse multinational consumer base.

Trading

Herbal & Wellness Solutions

ASEAN's rich heritage of traditional herbal knowledge offers a wide range of wellness products gaining popularity in GCC markets. From herbal supplements to natural skincare, we bring trusted, quality-controlled products that align with the region's growing interest in holistic wellness and natural remedies.

Trading

Fashion & Lifestyle

Fashion and lifestyle products from ASEAN blend traditional craftsmanship with contemporary design. Lightweight materials, sustainable fabrics, and culturally inspired aesthetics resonate strongly in warm-climate markets such as the GCC, offering unique value propositions for fashion-conscious consumers.

Trading

Arts & Crafts

Arts and crafts from ASEAN are increasingly appreciated as home decor rather than souvenirs. Handmade items and natural materials contribute to personalized living spaces, aligning with growing interest in unique and meaningful interiors across the GCC region.

Consulting

Human Resources Solutions

We connect qualified ASEAN talent with GCC businesses, providing end-to-end HR solutions from recruitment and placement to compliance and onboarding. Our deep understanding of both regions' work cultures ensures smooth cross-border talent integration.

Consulting

Creative Marketing & Branding

We help ASEAN brands position themselves effectively for GCC markets through culturally informed marketing strategies, brand development, and creative campaigns that resonate with diverse, multinational consumer audiences in the region.

Consulting

Strategic Communications

Our strategic communications services help businesses navigate the complexities of cross-border messaging. We develop communication frameworks that bridge cultural nuances, ensuring clear, professional, and effective stakeholder engagement across ASEAN and GCC markets.

Consulting

IT & Digital Solutions

We provide digital transformation consulting and IT solutions that enable businesses to establish and grow their digital presence across new markets. From e-commerce infrastructure to digital marketing tools, we support technology-driven market expansion.

Latest Updates

Market intelligence and business updates from across the ASEAN-GCC corridor.

Market Insights GCC

Qatar: A Strategic Gateway for International Products in a Multicultural Market

Qatar has emerged as one of the most dynamic and diverse markets in the GCC. With residents representing more than 150 nationalities, the country offers a unique consumer environment.

ASEAN Trends

Retail Trends: Food, Lifestyle, and Cultural Value from ASEAN

ASEAN retail products are gaining global attention as consumers seek authenticity and cultural value.

Business Update

AGRITEQ 2026 at Katara Highlights Agricultural Innovation

Visit Synergy Asia at Booth E-12 at Katara Cultural Village, Doha.

Contact & Inquiry

Reach out for product sourcing, partnership opportunities, or consulting services.

Location
Doha, Qatar
Serving GCC & ASEAN Markets
Email Us
For partnerships, products, or consulting inquiries
Meet Us at AGRITEQ 2026
Booth E-12, Katara Cultural Village, Doha